Aware of how much of a statement the song was, the video is a checklist of icon-making visuals, from the locations (backdrops of imposing, powerful-looking skyscrapers mixed with darkened alleyways to seem edgy), the dance moves (that moment where she drops from standing to cross-legged in one fell swoop without looking like she’s fallen over, the finger lick in the final chorus) to the part where she makes bubble blowing look like the sexiest thing a human could do. Obviously Beyoncé didn’t need to panic given she had Crazy In Love up her sleeves – one of the most effortlessly joyous pop songs of the last twenty years. The Neptunes-produced Work It Out – her actual solo debut – hadn’t exactly set the world alight and as Nick Carter will tell you, just because you’re from a globe-straddling pop group doesn’t mean solo success is guaranteed. It’s hard to fathom now, but Beyoncé’s superstar status wasn’t a foregone conclusion prior to 2003’s Crazy In Love.
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